Tuesday, November 11, 2014

The best pop music song this century?

In the late 1990s there was a Swedish pop star who crossed the Atlantic Ocean and had a big hit or two. Her stage name was Robyn and after trying to replicate the success of her initial couple hits here in the states she faded into relative obscurity.

It took over a decade for her to regain a sort of foothold in the UnitedStates music scene and her small bit of success should shave been much larger with hits like Dancing on My Own and the even better Call Your Girlfriend. She performed both of those hits on the venerable SNL but that never translated to radio airplay.

No matter what happened, those two songs -- especially Call Your Girlfriend -- are pop music gems. They are high energy, ultra danceable and have an infectious beat. The video for Call Your Girlfriend is a classic continuous-shot video but as fascinating and odd as Robyn's dancing is, the making of the video is even better. I, for one, love seeing the work it takes behind the scenes to produce a perfect four minute music video.

Here is the finished music video...

Here is the making of the video feature...

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