Sunday, November 21, 2010

The worst logo ever

I did it. I took the How Low Can You Logo challenge and  incorporated elements of design which, over the course of the past 13 years, I have come to despise. Brush Script font -- in all caps to boot. Some Comic Sans in the mix to up the level of sucktitude. Bad clip art, CHECK! A pointless but moderately phallic arrow to up the ante. And last, but not least, a rainbow gradient accentuated by an excessively bold and bright (and painfully contrasty) stroke on a giant capital letter. It's the perfect logo for the customer who wants it all and has no idea what a good image is. I think I have a winner here.

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